SEO for Law Firm Websites: Advanced Citation & Link Building

Ready to continue learning about law firm SEO? We’re back to discuss advanced link-building techniques to help your firm evaluate and improve its online visibility. This webinar explores the leading third-party tools for link analysis, such as SEMRush, Ahrefs, and Moz. You’ll get info on using Google Search Console for backlink profile analysis and more! Plus, we’ll share content suggestions for obtaining new links to your website and cover how SEO and citations help your Google Business Profile.


  • Using Third Party SEO Tools
    • Overview of SEMRush, Ahrefs, and Moz
    • Finding Competitors' Backlinks and Linkable Content With SEMRush
  • Content Ideas for Linking
    • What to Write
    • How to Get Links
  • Google Search Console
    • Overview
    • Viewing Your Backlink Profile
  • Google Business Profiles
    • SEO and Citations
Topics covered include: SEO & Websites
Duration of this webinar: 60 minutes
Originally broadcast: September 28, 2022 11:00 AM PT
Tim Stanley
Tim Stanley CEO
Tim Stanley is the CEO and founder of Justia, one of the most visited legal portals in the world. Justia’s mission is to make law and legal resources free for all. Before founding Justia, Tim founded and was CEO of FindLaw. He is the general counsel and on the Board of Trustees of Public.Resource.Org, and was previously on the Board of Nolo and American LegalNet. Tim has a BS and MS from Stanford University and a JD from the University of Michigan Law School.
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